Content Torque builds content programs for HR Tech companies — mapped to your buyers' search behavior, their objections, and the questions they ask before they ever talk to sales.
No contract. No commitment. We write the first piece free.
500+
Articles Published
20+
B2B Clients Served
5
Industries Covered
47,200
Peak Monthly Visitors
They live in this industry. They know when a piece was written by someone who googled the topic for an hour. That credibility gap kills trust before you ever get a meeting.
In HR Tech, the buying process is long and research-heavy. Buyers form opinions about vendors from the content they find long before they fill out a demo form.
We have built content for HR Tech companies long enough to know the terminology, the buyer personas, and the objections that actually matter in this space.
Most content agencies get paid to publish. We get retained to rank and convert.
We do strategy before we write a single word. We research your buyer's search journey, map it to your pipeline stages, and build content that works at every step.
We do not write generic posts with your brand name swapped in. We write for your specific buyer, in your industry's language, with the conversion architecture built in.
Show up when CHROs and HR directors search for solutions to the problems your product solves.
Learn moreMap your content to the full HR Tech buying cycle — from awareness searches to vendor comparison pages.
Learn morePut your HR Tech founders and practitioners on the radar of the buyers who influence every deal.
Learn moreEvery number here is from a real client. Shared anonymously.
SEO Content
B2B SaaS
12 months
Monthly traffic
Trial signups
Content output
2,000
~50/mo
0 posts/mo
47,200
827/mo
20 posts/mo
We built a topic cluster strategy around their core use cases, scaled to 20 long-form articles per month, and optimized every piece for both search and AI retrieval. Results in 12 months.
SEO Content + GEO
Productivity Tool
3.5 months
Monthly traffic
Trial signups
Conversion rate
50,000
~200/mo
0.4%
78,000
720/mo
0.9%
We rewrote their top 20 pages with conversion-first copy, built comparison and alternative content targeting high-intent buyers, and added GEO-optimized FAQ sections. Results in 3.5 months.
We audit your current content, map your buyer's full search journey, and build a keyword strategy that connects directly to your pipeline — before writing a single word.
We design a topic cluster that builds topical authority fast. Every piece has a reason to exist, a keyword to rank for, and a buyer stage to serve.
We write every piece with SEO and AI retrieval built in — optimized titles, meta descriptions, internal links, headers, and schema markup. Ready to go live.
Rankings compound. We track what is ranking, what is converting, and what to write next. Every month, your content program gets more effective.
We are selective because quality requires it. Here is who we are the right fit for — and who we are not.
Right fit
You are an HR Tech company selling to CHROs, HR directors, or talent acquisition leaders who evaluate dozens of vendors
Your buyers do extensive research before demos and your content needs to be present at every stage
You need writers who understand HCM, ATS, employer brand, and the real problems HR buyers lose sleep over
Your ICP is skeptical of vendor content and will only engage if it is actually useful — not promotional
You are competing in a crowded HRTech space and need content that builds genuine differentiation
Not a fit
You are looking for the cheapest content you can find
You want 20 articles next week with no strategy behind them
You are not committed to a 6-month horizon for organic growth
Zero risk to get started
No contract. No commitment. We write you one complete piece of B2B content at no charge.
If it is not the best piece of content you have published this year, you walk away — and you keep the article.
Tell us where you are and what you are trying to build. We will tell you honestly if we can help.
Your first piece of content is free — no commitment required.
Most clients hear back within 24 hours. We work with a limited number of clients at a time.
